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Welcome to Splio's blog.

A blog by marketers for marketers.
Loyalty, engagement, digital marketing, retail, omnichannel and more.
Splio helps brands make their customer relationship durable, profitable and modern online, offline and on mobile.

Posts by Camille Macaudière

Posts By Camille Macaudière

Which KPI should be monitored to measure the performance of your loyalty program?

Camille Macaudière   |     25, Jun 2021

Deliverability: the opener is king.

Camille Macaudière   |     25, May 2021

The 10 commitments of Email Marketing.

Camille Macaudière   |     20, May 2020

New Retail & New Loyalty: the winning combo to re-enchant customer relationships.

Camille Macaudière   |     21, Oct 2019

Personalize or ultra-personalize: that is the question.

Camille Macaudière   |     11, Apr 2019

Make your Customers Feel Special.

Camille Macaudière   |     14, Mar 2019

6 reasons to stop by Splio's concept store during Paris Retail Week

Camille Macaudière   |     03, Aug 2018

2018 FIFA World Cup: The Ball is in the Marketer's court

Camille Macaudière   |     13, Jun 2018

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