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Welcome to Splio's blog.

A blog by marketers for marketers.
Loyalty, engagement, digital marketing, retail, omnichannel and more.
Splio helps brands make their customer relationship durable, profitable and modern online, offline and on mobile.

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CRM China E-commerce Loyalty Program New Retail

How to drive customers to repeat purchase in China?

Lucy Song   |     15, Jun 2020
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CRM Marketing Automation Emailing

The 10 commitments of Email Marketing.

Camille Macaudière   |     20, May 2020
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Campaign Management Emailing

How to safely send email campaigns during a crisis?

Benjamin Billon   |     30, Apr 2020
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New Loyalty

4 tips to maintain your relationship with your customers.

Sandra Fernandes   |     31, Mar 2020
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Infographics China New Loyalty

Calendar 2020: Let's do Loyalty differently this year!

Yaqi Zhao   |     11, Feb 2020
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China WeChat New Loyalty Loyalty Program

5 gaming strategies to enhance your Loyalty Program.

Jean-Baptiste Le Blan   |     14, Jan 2020
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CRM China WeChat New Loyalty Loyalty Program New Retail

Here are the 3 most shared articles on Loyalty in 2019.

Yaqi Zhao   |     16, Dec 2019
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China WeChat New Loyalty

New Loyalty: 5 types of rewardable behaviors on WeChat.

Romain Henriot   |     04, Dec 2019
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China WeChat New Loyalty Personalization New Retail

Loyalty Marketing: what should international brands learn from the Chinese retail market?

Jean-Baptiste Le Blan   |     19, Nov 2019
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WeChat

WeChat: a perspective from a Chinese Millennial living in Europe.

Yaqi Zhao   |     19, Nov 2019

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