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Welcome to Splio's blog.

A blog by marketers for marketers.
Loyalty, engagement, digital marketing, retail, omnichannel and more.
Splio helps brands make their customer relationship durable, profitable and modern online, offline and on mobile.

Articles on China

How to use WeChat to target Chinese outbound tourists?

Romain Henriot   |     03, Sep 2019

Splio interviewed Tencent Europe: WeChat is the new Eldorado for European brands.

Yaqi Zhao   |     12, Jul 2019

How to retain customers in China?

Sandra Fernandes   |     11, Mar 2019

How does loyalty work in China?

Sandra Fernandes   |     26, Feb 2019

Develop your business in China with Splio.

Sandra Fernandes   |     04, Feb 2019

A day in a life of a Chinese Millennial.

Eliza Mao   |     04, Feb 2019

Why retailers should go East with Splio?

Jean-Baptiste Le Blan   |     07, Mar 2018

Splio launches WeChat on its Customer Platform.

Tom Bienvenot   |     06, Mar 2018

Have you heard the news about Splio in China?

Mireille Messine   |     06, Mar 2018

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