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Welcome to Splio's blog.

A blog by marketers for marketers.
Loyalty, engagement, digital marketing, retail, omnichannel and more.
Splio helps brands make their customer relationship durable, profitable and modern online, offline and on mobile.

Articles on CRM

Which KPI should be monitored to measure the performance of your loyalty program?

Camille Macaudière   |     25, Jun 2021

WeChat Loyalty, are you doing right?

Romain Henriot   |     07, Oct 2020

How to build long-lasting customer loyalty in China?

Jean-Baptiste Le Blan   |     01, Sep 2020

WeChat Loyalty Mini Program:an integrated MP or a dedicated MP for loyalty?

Romain Henriot   |     20, Jul 2020

How to drive customers to repeat purchase in China?

Lucy Song   |     15, Jun 2020

5 gaming strategies to enhance your Loyalty Program.

Jean-Baptiste Le Blan   |     14, Jan 2020

Here are the 3 most shared articles on Loyalty in 2019.

Yaqi Zhao   |     16, Dec 2019

How to modernize your Loyalty program with social networks?

Sandra Fernandes   |     13, Jun 2019

Make your Customers Feel Special.

Camille Macaudière   |     14, Mar 2019

The 10 key questions to ask yourself before creating a Loyalty Program in 2019.

Sandra Fernandes   |     11, Dec 2018

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