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Welcome to Splio's blog.

A blog by marketers for marketers.
Loyalty, engagement, digital marketing, retail, omnichannel and more.
Splio helps brands make their customer relationship durable, profitable and modern online, offline and on mobile.

Articles on CRM

New possibilities form more offline reta...

Michael Norris   |     21, Aug 2019

How is China shifting from mass to perso...

Michael Norris   |     07, Aug 2019

Everyone is a Member: New Loyalty in New...

Michael Norris   |     24, Jul 2019

What is WeChat binding? Technicalities a...

Romain Henriot   |     08, Jul 2019

2019: The time has come for WeChat Loyal...

Sandra Fernandes   |     18, Jun 2019

How to modernize your Loyalty program wi...

Sandra Fernandes   |     13, Jun 2019

How to adapt your global Loyalty program...

Sharon Wu   |     29, May 2019

5 key customer Loyalty tactics you need ...

Jean-Baptiste Le Blan   |     23, May 2019

7 Misconceptions about Mobile Wallets.

Sandra Fernandes   |     20, May 2019

Personalize or ultra-personalize: that i...

Camille Macaudière   |     11, Apr 2019

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